Email is an important part of today’s world. It is one of the most frequently used modes of communication. A huge range of tasks is performed using emails like submitting a math assignment to your university teacher, sending the quotation of your products to your client’s; everything involves the use of email now. There are a number of different reasons behind the popularity of the emails. The popularity of email can be determined from the fact that almost 205 billion emails are sent per day. Without a doubt, most of the emails people receive are of no interest to them and the percentage of useful emails to a person remains to be 30% (approximately) per day (for the active accounts).  So this fact is established that emails are very important and one of the most common aspects of the virtual world.

Emails in Business and CRM

Business firms use emails on a huge scale. The reason behind this is the benefits that email brought. Some of the most common of these are as follows

• Cost effective: Email is a very cost effective mode of marketing. You can target a vast number of people without any restraints of location and distance while keeping the cost (which is very low) almost the same.
• Speedy delivery: Another aspect which makes email an attractive proposition for the business firms is its speedy delivery. Sometimes for the organization, the top priority is time and email is the tool using which they can save time.
• Record: One of the most prominent reasons of using emails by the business firms is to keep the permanent record of the communication.

Although email also has some drawbacks like spam, viruses, etc. but, overall it is a useful tool which should be incorporated in business.

Email is so critical for companies that every CRM provides some features regarding the emails. But, it is seen that most of the CRMs provide limited access to the emails, which puts a limit on the benefits that can be gained from it.

Email Converter, An Exceptional Feature by VTiger 7

VTiger 7 gives its best to make the life of its clients easier. Keeping this point under consideration,VTiger 7 provides one of the best features regarding emails in the market. VTiger 7 provides so many features for emails like custom templates, attaching emails to the records, automating emails to get messages directly to your mobile device etc. One of such features is email converter. Its basic function is to sort email messages in the right place. For example, some emails are leads, some are contacts and some are opportunities. All you have to do is to assign right fields to the email type.  VTiger 7 email converter will access the email and send it to the relevant field . VTiger 7 created separate email boxes for different fields.

The benefit of using VTiger 7 email converter is that you don’t have to invest human resource in a task which can be automated effectively. You can save about half of the time you spend on sorting emails into the right fields by using VTiger 7’s email converter.

The process of using it is very simple yet very effective. All you have to do consists of two steps. The steps of setting up Vtiger 7 Email converter are:

Specifying Inbox:

The first step consists of specifying the email box for the field, emails regarding those fields will be sent to that email box. For example, you specified an email box related to contacts field, all the emails regarding contacts will be sent into the email box related to contact field.

Select the order of detecting data:

In the next step, you have to setup the order in which the emails will be detected.

VTiger 7 is, once again, proving to be one step ahead of its competitors and the motivation behind this is VTiger 7’s valued clients.

Learn more about the configuration of VTiger’s Email Converter in this article.