“Being on par in terms of price and quality only gets you into the game. Service wins the game” – Tony Alessandra
This quote clearly shows you the power of customer service. Whenever a customer finds some difficulty or fault in your product, the people whom he or she contacts belong to customer service department. If customer service fails to respond to the queries of a client, what impact you think they would get from it? The answer is very simple they will stop doing business with you, they will not recommend you to their friends and associates. Moreover, it will cause a negative word of mouth regarding your product. Do you think in the current business environment you can take this much risk? When the competition is skyrocketing? Obviously not.
What is SLA
SLA is a term with which even most of the people using a CRM are not well familiar. It stands for Service Level Agreement, it is a tool which enhances the outcome of customer service department. Do all the client queries are of the same nature and can be solved in the same amount of time? Well, yes in fairy tales. But this is not the case in the real-time business environment. The magnitude and priority of every customer complaint and query vary from case to case, thus the amount of time required to answer and resolve them is also different from one another. SLA sets the time duration in which a query should be responded and resolved according to the scenario, resources, and intensity of the problem. It is estimated that the importance of customer service will outrun product aspect of the marketing mix by 2020.
SLA in VTiger 7
When we look at the future of SLA in the other CRM software, the major flaw that can be noticed is that they have set predefined time windows for different kind of queries. VTiger 7 believes that every business is different, so the procedures related to that business are also different including customer service operations. VTiger 7s SLA feature is uniquely designed while considering every aspect related to it. Using VTiger 7’s SLA feature, you can determine the time period required to respond and resolve a query while considering every possible factor which can impact it.
How can you benefit from VTiger 7 SLA feature?
Vtiger 7’s Service Level Agreement provides you a diverse range of options, like you can assign different queries, different priority level e.g. urgent, high, medium and low. Then you can set the time period during which these questions should be responded to. The story does not end here; the time to resolve the problem can also be determined. The time deadlines set using VTiger 7 are very realistic and cater both customer and service providers. VTiger 7 does not stop here to assist its users. In fact, VTiger 7 took a step further to improve the performance of your customer service team by sending them an alert whenever the deadline of a query is going to be violated and status of that complaint is prioritized. This shows VTiger 7 provides sheer power to your customer service department by offering them a state of the art SLA system.
Do not put constraints on the productivity of your customer sales department by using other CRM software. Empower them with VTiger 7 SLA feature, let them cater your customer with proficiency and care. Do not waste your time, as time is the most important resource for the business right now. Incorporate VTiger 7 SLA feature in your operations and experience how the power of the VTigre 7 SLA transforms your customer service into a competitive edge of your business. It will help you to develop long lasting and blooming relationships with your customers and will surely improve the satisfaction level of your clients.