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Impact Of Psychology On Facebook Ads

November 2, 2016
Article
In recent years, it is a big challenge for advertisers to get more attention of customers on social media. Advertisement is all about psychology. In advertisement, advertisers use words, people, emotions, and images to influence target people that they need, want, and desire a company’s goods and services. Mostly advertisers have quick understanding of social media marketing tools that they use. Facebook gives small real estate to advertisers to post their ads and grab attention to customers. Creative writings and images are very important for advertisement. So be selective and careful when you create Facebook ads. Only throwing up images and some random content is not the correct strategy for business. The core idea of advertisement is to be thinking and visualizing your content to get more benefits with Facebook advertising. So there are some psychological techniques to make your ads more effective on Facebook to grab more attention of

Filter VTiger Records by Last Date Contacted

November 2, 2016
Article
VTiger has a very sophisticated record activity/history log. On the contact, lead or organization you can see associated comments, activities(calls, meetings, todos), tasks, emails and updates. Each history log is associated with the date, however that date can not be filtered by. Say, if you need to find all the leads which had no email or comment activity within the last 30 days – currently, VTiger does not allow you to filter by activity history dates. We created a workflow that updates record “Last Date Contacted” with the date the last email was/activity or comment added. To take it step further, we also created fields to track individual activity type: Last Email Sent Date Last Email Opened Date (part of email tracking extension) Last Activity Date Last Comment Date Those fields are automatically and are available in filters and reports. That’s just one of the VTiger customizations we’ve done –

An Overview Of VTiger’s Social Module

November 2, 2016
Article
Competition among the business firms is becoming fierce day by day and the speed of this changing business environment is more than ever. When a business environment changes, it means that several new players, numerous new tools emerge, and firms which fail to adapt to these changes are Gone with the Wind. In the past, a new business tool emerged whose importance is rising with every passing day and almost every organization is in pursuit of incorporating that tool in their businesses to raise their benefits and the name of that tool is social media. It is a platform which can impact greatly in the process of shaping the image of a brand in people’s opinion. The question arises what do social media offers that made it so lucrative for the business firms. While in past the most common point of interaction between the business firm and the clients was